L.A.
By Design:
Mastering the Value-Driven Design to Win in
an Increasing Competitive
MedTech Market
Thursday, May 31, 4 to 7 pm
Alfred Mann Institute for Scientific Research
Mann Biomedical Park in Santa Clarita
Attend this mixer to learn from our
distinguished speakers representing leading device design firms in Southern
California and the US how to incorporate value-driven engineering design
into your medical device development strategy.
Most U.S.
medical device companies compete in technology-driven markets that respond
positively to a steady stream of innovative new products. While
technological innovation will continue to be the basis of competition and
the factor that distinguishes winners from losers, the US medical
device industry is challenged by higher expectations from investors, a
rapidly changing health-care marketplace, a tougher regulatory environment
and increasing global competition. There is no doubt that U.S. device
companies will need to continue their innovations, but they must do so while
increasing sales, reducing costs and speeding up the pace of
R&D. These challenges place a premium on medical device design
strategies that are value driven. Such strategies incorporate product design
based on patient need, payer sensitivity, resource optimization and
efficiency
